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Financial & Executive Leadership

Fractional COO + CFO Leadership for Multi-Unit Hospitality Groups

Two senior executives. One integrated engagement. Mark Moeller on operational execution and Michael Ross on financial clarity — working from the same diagnostic and aligned on the same goals.

Schedule a Call Explore COO & CFO Leadership

We Cover Both Sides of the Equation Most Fractional Firms Can't

Most fractional firms give you one or the other. The Double Platinum Hospitality Group provides both — fully coordinated, working from the same diagnostic, embedded in your business together.

Mark Moeller

Mark Moeller — Fractional COO

Operational Leadership · The Restaurant COO · The Recipe of Success

40+ years embedded inside multi-unit restaurant and hospitality businesses. 400+ concepts supported nationwide. Mark stabilizes execution, builds repeatable systems, and creates accountability across every location.

  • Standards drift and execution variance between locations
  • Managers interpreting standards instead of executing them
  • Owners still the operational glue holding the business together
  • Growth that feels risky and chaotic instead of repeatable
  • SOPs that exist but aren't followed — training that doesn't stick
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Michael Ross

Michael Ross — Fractional CFO

Financial Leadership · Double Platinum Hospitality Group · MKR Management

Global CFO pedigree from Morgan Stanley (IBD). Senior leadership roles at JPM and MSCI. Embedded CFO leadership that delivers strategic financial infrastructure, investor-readiness, and scalable growth for multi-unit groups.

  • Margins eroding without a clear explanation
  • Labor and cost decisions made reactively, not modeled
  • Investor or lender conversations that feel uncomfortable
  • Financial reports that exist but don't drive operational decisions
  • Preparing for growth, refinancing, or exit
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Operations and Finance — Finally Speaking the Same Language

Operational decisions that don't account for financial outcomes create drift. Financial targets that aren't tied to operational behavior create frustration. We work as one integrated team.

Learn more about fractional CFO leadership COO vs CFO: which do you need?

  • Fractional COO leadership — consistency, systems, accountability
  • Fractional CFO leadership — clarity, margin discipline, forecasting
  • Financial modeling and forecasting tied to operational reality
  • Margin analysis and labor optimization
  • Operational architecture and management accountability
  • Executive-level reporting for investors and lenders
  • Strong operational infrastructure across every location
  • Financial visibility and margin protection
  • A culture that delivers consistently at every shift
  • Accountability across every level of leadership
  • Confident storytelling for investors and lenders
  • A clear roadmap — what to fix first, and what can wait

Designed for Multi-Unit Operators Who Need Both Sides Solved

Best fit

  • Restaurant and hospitality groups with 3+ locations
  • Founder-led or investor-backed organizations
  • Operators facing growth pressure, margin drift, or leadership strain
  • Groups preparing for expansion, refinancing, or operational reset
  • Investors or private equity with underperforming assets

Not a fit

  • Single-unit operators
  • Concept-stage businesses
  • Owners looking for tactical tips or free advice
  • Businesses expecting systems without accountability

Schedule a Call

Every engagement begins the same way — a 90-minute session with Mark and Michael to identify what's limiting your business and determine the right next step.

Schedule a Call